30th June: Bid Adieu to SSL

If you are still using SSL or work for e-commerce companies, who haven't started the migration from SSL, then this is the time to do it. Website Designing Agency are doing anything and everything to configure the latest version TLS so they can provide a secure platform to their e-commerce customers to make payment.

This decreases the chance of getting breached and also gives them reliable customers. We are going to answer few recently and frequently asked questions about the SSL to reduce data breaching. Let's go

What is the deal with 30th June 2018?

It is the last day for SSL services. It is the deadline to disable SSL and start using more secured protocol-TLS. It will meet all the PCI data security standers to provide better and secure platform for payments.

What if someone uses SSL?

There are many weakness SSL and early TLS is consist of. It leaves the organization at the risk of being breached.  POODLE and BEAST are just a few examples of the weakness. 

Attackers use many weak points of the protocols and take advantages by breaching information of the organizations. There are no repairs available for these problems in SSL and early TLS. This is why it is advised to update the protocol with recent protocol to stay secured.

What should an organization do?

If the ASV still notices the presence of SSL and show scan fails then organizations should provide ASV with proper document confirmation to show they have emerged risk mitigation and migration plans and are working towards to complete the migration before the due date.

What to do to avoid vulnerability of SSL/ early TLS?

It is advised to shift to the latest update of TLS to ignore breaches. Migrate to the latest version of TLS. To patch against the vulnerability of the TLS software, it is important to keep the TLS software up to date. To provide more support to later version, check it is configured securely.  Ensure all the TLS suites are configured and disable any other suites for interoperability.

These are just a few questions that people are asking about the migration and eradication of SSL. Of course, it is common. People tend to ask questions when there is something new comes up in the market. A good Website Designing Company India will answer all your queries and then will compile TLS for the secured platform. You can contact Trendy Online Solutions to get the security for your platform. Contact us now.

http://trendyonlinesolution.in/website-designing-delhi.html

SEO friendly URLs in WordPress

People often ask what SEO friendly Wordpress permalink is and how they can make it. In the past, default URL structure of WordPress was not SEO friendly at all. But wordpress changed with advancement in it and now you can fix the permalink of URL to make it SEO friendly.

Many Website Designing Company in India have accepted this change with an open hand and called it one of the best changes in WordPress for the website. Today we are going to talk how you can customize permalinks and make SEO friendly URL.

Before going deep on the thought of making URL SEO friendly, first understand what is SEO friendly URL? 

It contains keywords to explain the article and easily accessible for visitors and search engines. By this you can increase your chance of getting higher rank in search engine.

Previously, Wordpress was not using permalinks to make URL but with recent updates or, you can say, with the Wordpress 4.2, it has all that takes to make SEO URL friendly.

How to use available Tags

There are few tags available in WordPress and with them you can create an easily accessible URL. Commonly used tags for Website Designing Agency India to make URL are:

·        Year of the post

·        Day of the month

·        Minute of the hour

·        Second of the time

·        A sanitized version of the title of the post

·        The unique ID of the post

·        Author name

After choosing the tags, don't forget to click on save button in permalinks column in the WordPress. Once you have clicked, your website will automatically start using new URL

Permalink Page of the website

In WordPress admin areas, you will see some links that are permalinks of the website. You can access permalinks by simply clicking on setting and then selecting permalinks.

There will be numbers of choices available like day and time, author name, post name, numeric, months and name and several others. According to Website Designing Companies in India, adding post name to the URL is the most SEO friendly URL for the website because it is simple and short.

Warning

If you website is out there for more than 6 months then do not use the permalinks or change the structure of URL. By doing this, you might end up losing the traffic, social media counts and ranking in search engine.

But if you are planning to do it, you should always go with professionals of Website Designing Agency India who will actually change the URL without any damages. If your URL is plain then no matter how old the URL is, you should add permalinks for better SEO of the website.

These are few steps to make the URL SEO friendly, but if you are new then you should not take things lightly and immediately contact experts to do the job.

You can come to us at Trendy Online Solutions for best URL structure which will help you to get a rank on search engine and easily accessible. Contact us now

http://trendyonlinesolution.in/website-designing-delhi.html

Best Ways to Get SEO Friendly Website Rebrand

Rebranding the business generally comes with a package full of work like contents, designs, web page changes and migrations. During this, SEO is a crucial part to take control on, so you don't miss your popularity and to maintain rankings. It will make sure that you don't lose the website ranking and traffic with the influence of negative queries. Rebranding with SEO friendly website will not only give you a new face to entice customer but also will eradicate glitches if any. Website Designing Company in India often argues to rebrand company for good. Today we are going to talk about SEO friendly types of rebranding to influence customers.

                                  

Rebrand Product name

Although, changing products name is not that drastic but is an essential part to see changes. Products name are generally involved in most of the pages in the website that affects ROI perspective. This is why it asks for special attention and support while rebranding.  To eliminate any problems you need to evaluate negative impact of the well-established product page. Make sure to check how the new brand name differs from the old one and how it will affect the rebranding purpose.

Overlay rebranding

By using old name overlayed on the new one, you can easily leverage the old page of product for the new one quickly. By doing this you are changing the name but not the page and at the end, you are selling the products at the same page. You will not lose any audience of the products and brands. Website Designing Agency can do it more efficiently than non-expert hands. They will help you with product rebranding so you don't lose any of your customers.

Rebrand Company Name

Rebranding company name is the most drastic change and needs a proper plan before doing it. It most likely asks to change the domain name with changes in website design. Always add 301-redirect every URL from the old site to new website. By this, customers will land on your new website via the old website by clicking on a link. Always create a new page in the new website about the old website. This will create a bridge between two of the website to make a balance. People will understand the authenticity of a new website and likely to get hands-on the reliable products.

By getting your hands-on above-mentioned SEO tactics, rebranding will show you some positive result and you will not lose your organic search ranking on search engines.  Apart from this, it is an opportunity for you to get new brand related queries and establish a part that you never had. You can do all this with the help of a Website Designing Company. Trendy Online Solutions have years of experience in Rebranding, website designing, and SEO practices. We can help you establish a better place than the old website. Contact us now.

http://trendyonlinesolution.in/website-designing-delhi.html

         

How to Make a Quality Video for the Website

A video, being the best-shared form of content online, is an efficient way to showcase the environment and vision of your company. Gone are the days when you were supposed to spend dollars to get a perfectly made video to market your product and engage customers.  A low-quality video will be extremely damaging for your image online and will not get any traffic. To help you there are many Video Marketing Companies available in India to help you with a high-quality video to inform the public about the company. So, today we are going to talk about all the important steps involved in video making. Shall we?

Scripting

Scripting would be a framework to see what you are actually delivering and how you are talking. Decide how many subjects will be there in the video and what they will be saying. Take time to write the script and get the information out clearly and confidently. Talk to the camera like you are explaining and informing your clients. Content should be enough to fulfill the length of the video with informative yet engaging content. Just Practice, practice, and practice!

Needful Tools

With the technological advancement, you too can make videos all by yourself using a mobile phone with good camera quality and your skill in content writing. But if you don't have time to make videos or want good quality video, you can get help from the best video marketing company in India.

Plan the Video

Now that you are done setting up your tools and finished scripting the content for the video, it’s time for you to start recording it. Frame the subject matter and other factors that are visible in the video like how your subject is going to introduce public, will the frame will be horizontal or vertical, what should be the environment around, what should be the lighting and several other things. It can be a tricky business and this is why you should get a helping hand from video marketing companies in India.

Publish

It's time to polish the video and edit, edit, and edit till the time you are satisfied with end result. Once you have done that, now you can embed the video on your website or share it on any platforms for better traffic and sale.

These can be a daunting task than it sounds, for ametures. To complete the task efficiently, it is best to call for help from professionals. Trendy Online Solutions can help you get the desired result in limited time duration. We have a team of experts who are highly skilled and are the reasons to get the position in one of the best video marketing companies in India. Call us now

http://trendyonlinesolution.in/video-marketing.html

How to Decide Ideal Length of Video Marketing Content

Being the best Video marketing Company in India, we have often got the question- How long a video should be? What should be the factors to define the length of a video? Well, the answer is as short as possible. People out there are pretty impatient and seeing the other options available for the exact same niche, they are not going to spend 5 or 10 min on your video to get the information. In this digital era, we are flooded with buzzFeed and videos of all kinds. This is why it is extremely important for you to grab your audience tight, so they can't think to move, even a little bit.

                                                

Videos are a tricky business because unlike other contents, it’s totally up to viewer’s choice. The length and thumbnail of the video play an important role to decide whether the audience wants to play it or not. So keep the length short and thumbnail catchy. The shorter the video the more people will tend to watch it. But this is not the factor for all kind of video. Sometimes information and nature of video play an important role to determine video's length. Such as:

                                                                                              

Explainer Video

What does explainer video do? Video Marketing Companies in India use to tell about the brand or a product or a service or a particular thing and explains how simple it is. Just by highlighting the key features of the product, you can create awareness about it and can engage customers for the product. Don't make it too long by giving all information. A 60-90sec video is good enough with all related details and information.

Commercials

In this video, the spot of ad visibility is an important part to decide the length because ads spots are quite expensive than any other video. This video will end in less than 45 min with a funny story or clever showcase of situations. According to Video Marketing Agencies in India, it is the tricky one.

Talking Video

This is a video where a business owner or a responsible person talk deep about the product or service and this is why it is usually longer than any ads and commercials. It is a preferable way to learn about the running project and how it is useful in deep. One minute will be to short while 5 minutes can be the reason to skip the video. The ideal length for this video is 2-3 minutes Max.

Not going by the recent trend of video can harm your business and it will be visible in Google search. You should think and plan before getting started with the video making. Try to be as catchy and focused in content as possible. Do not circle around the main point of the video and tell the exact same thing, the video is all about. A “to the point” video will let people enjoy your video and will let them know about you. If they find it interesting enough they can share it with their friends and family. This, in return, will create a buzz around about you and your services.

If you are a total newbie then you should not mess with the content and hire professionals. Trendy Online Solutions is one place you can go for all the video production and marketing help. We are the best SEO agencies in India and also enjoy the reputation as Best Video Marketing Company in India. We can help you with all your needs and queries. So contact us now

http://trendyonlinesolution.in/video-marketing.html

Video Marketing: Perks & Strategies

Establishing a video marketing strategy sounds exciting and intimidating especially for a startup. Of course, video can make a positive impact but you will have to plan accordingly so it gets executed well. Video advertising doesn’t ask to burn your pocket. All you have to keep in mind is to maintain an exceptional level of quality. A small and efficient investment of time and money can give you a viral video.

Your video marketing strategy should always aim to educate, entertain, and inspire people. This is how your video will get shared and remembered. One more thing to keep in mind is do not trick your customers and don't leave them thinking you’ve just wasted their time with a sales pitch. Once you have understood the customers need then it’s time to decide the type of format and topic to connect with the best.

Research and experiment a lot to know about the most efficient style and topics for your business. You can also get the ideas from one who has already made a successful journey. Some of the greatest video marketing companies create campaigns which are effective and have the ability to take a strategy from an unrelated industry and implement it into their market. The videos which are memorable and fun to watch, always works like an extra push to gain more attention.

Video marketing will do the magic for your business. This is the reason why many website designing agency opt to campaign more about your website via video.  It will easily show your targeted audience and how many actually liking it. Trendy Online Solution will help you get the desired video to market and inform your audience about the products and services. So, get the help now!

http://trendyonlinesolution.in/video-marketing.html

Latest Innovation in Video Marketing World

Video content is going to take over the digital landscape in 2018. It's a much hype that is totally proven during the last few years where 74 percent of all internet users were engaged in the video. Video advertising companies always considered it as the one measure to enhance traffic and productivity. To get the rank for your product or service, check these video marketing trends that will hit the market from mid-2018 and will surely take off catching on in 2018. This will become  " the one" to help you take your products marketing to the next level. As you know, Video marketing is now an important part of any content strategy if you are looking for success.

Live Video Streaming

Live video streaming has increased the popularity into an exciting video marketing trend by continuously picking up the pace. Many Internet marketing agency supports live videos because it will give you exactly what your followers are looking for. It helps you provide your customers with the immediate connection, reviews, and gratification. Everyone on this earth has that fear of vanishing, thus, live video is an excellent way to boost the excitement of your audience. Whether you are going live behind the screens, or you host live Q&A or display product launches, you are giving a chance to your customers to keep them drawn towards you via commenting and seeing your video.

Reduction in Cost

Corporate video marketing believes that video content is best for all smaller and medium level companies with bigger budgets. But one thing to add, you don’t need to have a giant production department to create alluring videos to promote your business. There are several online video making software available that will provide you an opportunity to make your own expert videos with a use of a huge royalty-free library of images, videos, and sounds. This video making process is so intuitive and simple that almost anyone can create a video like never before. With an affordable price tag, you can have excuses free video and finally kick off your video marketing campaign!

Facebook vs Youtube

It seems like everyone is using the video business like Netflix and Amazon. Next one to join the race is Facebook, It is joining the game with its new watch service that introduces you to new shows that interests you with the help of your same community peoples’ suggestions. Even though Youtube can never be replaced, there is a huge and a strong differentiation point in Facebook videos. Nevertheless, it can totally complete the job from publishing perspective to know Facebook shares. It focuses more on social viewing, which was like an advantage for companies who are interested in bringing people together by enhancing their current video marketing strategy.

Video Advertising in Short

Consumers love the video that is short and are absolutely free from ads. Combining research findings which state that we are more impatient than a goldfish, it’s quite easy to say the necessity of micro-video production. To ignore the problem of the ad, Facebook mentioned an ad length of 6 seconds.

These are few new inventions that are happening and happened already in 2018. This is going to be a revolutionary year. So why stay behind. Take a part in this revolution to enhance the credibility with the help of Trendy Online Solution, which is the best Video Content marketing company in India.

http://trendyonlinesolution.in/video-marketing.html